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Pretend and Play

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Madame Alexander
Crazy Aaron Sale
Madame Alexander My First Lavender Dark Skin

Madame Alexander My First Lavender Dark Skin

$44.99

In Stock Online In Stock In Store
Madame Alexander Huggums Lavender Checked Dark Skin

Madame Alexander Huggums Lavender Checked Dark Skin

$69.99

In Stock Online Out of Stock In Store
Madame Alexander Adoption Day Baby Girl Light Skin Blue Eyes

Madame Alexander Adoption Day Baby Girl Light Skin Blue Eyes

$59.99

Out of Stock Online Out of Stock In Store
Madame Alexander Soft Gray Car Seat Carrier

Madame Alexander Soft Gray Car Seat Carrier

$39.99

Out of Stock Online Out of Stock In Store
Madame Alexander Pack-and-Play Crib Soft Gray

Madame Alexander Pack-and-Play Crib Soft Gray

$39.99

Out of Stock Online Out of Stock In Store
Madame Alexander Umbrella Stroller Soft Gray

Madame Alexander Umbrella Stroller Soft Gray

$34.99

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Madame Alexander Baby Huggums Doll With Pretty Pinafore Outfit

Madame Alexander Baby Huggums Doll With Pretty Pinafore Outfit

$84.99

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Madame Alexander My First Baby Powder Pink Doll

Madame Alexander My First Baby Powder Pink Doll

$44.99

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Madame Alexander 12 Inch Little Love Princess Doll

Madame Alexander 12 Inch Little Love Princess Doll

$59.99

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Madame Alexander Mint Check Huggums Doll

Madame Alexander Mint Check Huggums Doll

$69.99

Out of Stock Online Out of Stock In Store
Madame Alexander My First Mint Doll

Madame Alexander My First Mint Doll

$44.99

Out of Stock Online Out of Stock In Store
Madame Alexander 8 Inch Little Cuties - Blue

Madame Alexander 8 Inch Little Cuties - Blue

$14.99

Out of Stock Online Out of Stock In Store
Madame Alexander 8 Inch Little Cuties - Purple

Madame Alexander 8 Inch Little Cuties - Purple

$14.99

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Madame Alexander 8 Inch Little Cuties - Pink

Madame Alexander 8 Inch Little Cuties - Pink

$14.99

Out of Stock Online Out of Stock In Store
Madame Alexander Little Cuties Pink Medium Skin

Madame Alexander Little Cuties Pink Medium Skin

$14.99

Out of Stock Online Out of Stock In Store
Madame Alexander Little Cuties Pink Dark Skin

Madame Alexander Little Cuties Pink Dark Skin

$14.99

Out of Stock Online Out of Stock In Store
Madame Alexander My First Powder Pink Medium Skin

Madame Alexander My First Powder Pink Medium Skin

$44.99

Out of Stock Online Out of Stock In Store

Pretend and Play

Young children learn by imagining and doing. Imaginative and pretend play creates opportunities for exploration and creative thinking, and helps your child to develop vital skills for intellectual and emotional growth as well as social success. Whether it is solo-play, where your child uses toy binoculars to pretend they are a researcher in the Safari, or if they are playing house cooperatively with friends, many different development skills are learned from make-believe play and, it is one of the most important and fundamental building blocks of child development at young ages. As well, engaging in pretend play with your child can have even more social benefits for them, and give them more insight into their creativity. With make-believe, anything is possible, so indulge your child with a pretend and play toy today.

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Contact Us

Phone: 1-844-704-2109
Fax: 1-888-858-1424
Service: customerservice@jrtoycompany.ca
Returns: returns@jrtoycompany.ca

Hours of Operation:
Mon - Thurs: 9am-4pm EST
Friday: 9am-3:30pm EST

Burlington, ON Store

Located at: 4265 Fairview Street, Unit 2
Burlington ON, L7L 2A4

Hours of Operation:
Mon - Sat: 10am-5pm EST
Sundays: 11am-4pm EST

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* Please note that beyond zones do not qualify for free shipping. All quoted shipping times are estimates only based on best operating conditions. All orders are shipped with FedEx or Purolator.

© 2017 - 2025 JR Toy Company Canada™. All Prices Shown Are in Canadian Dollars.

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