Mindware

MindWare is the award-winning creator, manufacturer and distributor of Brainy Toys for Kids of All Ages. Founded in 1990, the company started out with a small retail store in Minneapolis, evolving into a direct-to-consumer catalog and website business, as well as a wholesale business. We deliver our unique collection of brainy toys and games to customers' doorsteps, diverse classrooms, neighborhood toy stores and the world's largest retailers.